Our technology

Header Bidding 3.0 & Artificial Intelligence

Akcelo’s advertising platform incorporates cutting-edge Client-Side and Server-Side Header Bidding technologies. Our optimization engine, which is based on systematized A/B Testing through Machine Learning, allows the best settings to be applied in real time to each of our advertising partners (Dynamic Floor price, Time-out, Bid-scaling, etc. .), which ultimately maximizes the performance of each advertising impression (CPM).

Our solution

Efficient deployment and real-time monitoring

Akcelo’s advertising platform is designed to integrate easily (with very little technical knowledge) and quickly (within hours) on publishers’ websites or mobile apps. Akcelo provides centralized reporting enabling the publisher to track revenue and key performance indicators in real time.

Connection to Top Demand Advertising Partners

Our partners

For the past 10 years, Akcelo has worked in close collaboration with leading advertising partners in each market where Akcelo operates. Akcelo's advertising solution therefore provides publishers with a single & optimized access to all programmatic advertising flows on the market, but also to tailor-made premium deals (direct campaigns, preferred deals, Private Marketplaces ).

Our service

Personalized support

We also support publishers in the definition of their advertising and data strategy and in the implementation of specific tools such as Google Ad Manager (configuration, automation, etc.) of which we were one of the first users in Europe.

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Dedicated Account Manager

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Continuous technical assistance (24/7)

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Ad Quality - Blacklist management, etc.

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Data Strategy - GDPR compliance

Our publishing clients

About 300 publishers of websites and mobile apps in 20 different countries use Akcelo’s technologies to develop and optimize their advertising revenue.